Logic of a Necessary Fix (excerpt), Single Channel Video, 11 minutes, Freudian Typo, 2025

Freudian Typo, Ali Ahadi, Sculpture, Installation, Hayward Gallery

Freudian Typo, by Freudian Typo, Multi-Media, Installation, Hayward Gallery (UK), 2025

Freudian Typo, Ali Ahadi, Sculpture, Installation, Hayward Gallery

Of A Crooked Tanner, Archival pigment print
52.3x62 in. (133x158 cm), 2025

Freudian Typo, Ali Ahadi, Sculpture, Installation, Hayward Gallery

(Left): A Tanner, (Right): Hide for a Tanner, Archival pigment print, 52.3x62 in. (133x158 cm), each.
2025

Freudian Typo, Ali Ahadi, Sculpture, Installation, Hayward Gallery

John Sigmund Tanner Goes to Work, Archival pigment print, 42.5x62 in. (108x158 cm), 2025

Freudian Typo, Ali Ahadi, Sculpture, Installation, Hayward Gallery

(Left): The Minting of a Tanner, (Right): A Tanner in the Mint, 40.5x62 in. (103x158 cm), each., 2025

Freudian Typo, Ali Ahadi, Sculpture, Installation, Hayward Gallery

Black Line and the Edifice (Detail), Vinyl, MDF, perspex, paint, 2025

Freudian Typo, Ali Ahadi, Sculpture, Installation, Hayward Gallery

Black Line and the Edifice, Vinyl, MDF, perspex, paint, 2025

Freudian Typo, Ali Ahadi, Sculpture, Installation, Hayward Gallery

Logic of a Necessary Fix (excerpt), Single Channel Video, 11 minutes, Freudian Typo, 2025

Freudian Typo, Ali Ahadi, Sculpture, Installation, Hayward Gallery

Black Line and the Edifice (Detail), Vinyl, MDF, perspex, paint, 2025

Freudian Typo, Ali Ahadi, Sculpture, Installation, Hayward Gallery

Concrete Abstract Subtraction, Steel bike rack, Concrete, 2025

Freudian Typo, Ali Ahadi, Sculpture, Installation, Hayward Gallery

Freudian Typo, Variable message road sign (VMS Machine), 2025

Freudian Typo, Ali Ahadi, Sculpture, Installation, Hayward Gallery

Thus Regards Palmerston, Mixed Media, Step Ladder, 2025

Freudian Typo, Ali Ahadi, Sculpture, Installation, Hayward Gallery

Freudian Typo, by Freudian Typo, Multi-Media, Installation, Hayward Gallery (UK), 2025

Freudian Typo

Freudian Typo is multimedia exhibition by the eponymous collective (Ali Ahadi and Ghazaleh Avarzamani), at the Hayward Gallery (UK).

The exhibition tackles on how the English language—entangled with the vocabulary of corporate finance, debt, and development—underpins the globally precarious state of land, bodies, and truth. It critiques Britain’s imperial past and how it manifests today, tracing connections between historical sources and current events in politics and finance.

Freudian Typo takes a critical look at age-old English nursery rhymes The Old Woman and Her Pig to unpack themes of debt, exploitation, and catastrophe. Drawing on archival research into these tales, the resulting exhibition sees the collective interpret a children’s fable through works that are full of puns and double meaning, revealing ongoing cycles of dispossession, accumulation, and re-possession. At its core, a hyper-realistic sculpture of Palmerston—the former resident Chief Mouser of the British Foreign and Commonwealth Office—regards an electronic motorway sign which displays the phrase “Truth and Reconsolidation.” From here, the exhibition unfolds across a range of mediums including photography, sculpture, video, and found objects.

Photos: Rob Harris